August 21 Edit This is MINT: Homepage

Hi there.
We mint brands.
Inventing them, re-inventing them, and helping them grow.
For established brands that need to move into new markets, attract new customers, launch a new product, or simply get their mojo back. And entrepreneurial start-ups – with sights set on world domination.

We use insight-driven creative solutions to ensure your brand makes its mark.



Supported by our very own research & insight division, Mint:LAB
Uncovering up-to the-minute nuggets of data to help inform your
brand’s creative development.

Latest:

Latest: Getting ‘the look’ for global DJ & fashion designer, Honey Dijon

Our collected experience means you benefit from an invaluable breadth & depth of knowledge across sectors, audiences and behaviours. 

With proven success in:
food & drink,
financial services & tech,
travel,
lifestyle,
mum & baby.

Spanning consumer and category>

Check out some of our brand growth stories:

“I can’t remember the last time I had a whole night’s sleep”
Stories
“I can’t remember the last time I had a whole night’s sleep”
“Our product range costs 3x the norm, but it’s only available in one value-led retailer”
Stories
“Our product range costs 3x the norm, but it’s only available in one value-led retailer”
“Everyone looks and talks the same in the luxury cruise market. How should we stand out?”
Stories
“Everyone looks and talks the same in the luxury cruise market. How should we stand out?”
“I can’t believe the brand you helped me set up from my kitchen has just sold for £40m”
Stories
“I can’t believe the brand you helped me set up from my kitchen has just sold for £40m”
“We’re a £9billion global business, but you wouldn’t know it to look at us”
Stories
“We’re a £9billion global business, but you wouldn’t know it to look at us”
“How can we refresh our brand to take it into new categories?”
Stories
“How can we refresh our brand to take it into new categories?”
“Here’s a bag of white powder. We want to be an established brand but we can’t outspend the market leaders”
Stories
“Here’s a bag of white powder. We want to be an established brand but we can’t outspend the market leaders”
“How do we reward an audience that already has it all?”
Stories
“How do we reward an audience that already has it all?”

‘Brand Shots’  – espresso-sized brand insights & thought starters:

See all >

We think of ourselves as
: A compact core team of strategic creative brains
: A diverse pool of expertise matched to your needs
: A BS-free zone

You can think of us as
: A highly cost-effective end to end solution
: Or one of the single solutions shown below

1 : Research

Find out why your customers try, buy, stay or recommend – and why they don’t. And discover if you’re already sitting on an untapped gold mine of knowledge.

>Mint:LAB> delivers action-orientated recommendations, not dusty incomprehensible tomes of data.

2 : Create

Reinvigorating existing brands and
firing up new ones. 

Including : positioning : naming : tone of voice & messaging : identity & design.

All made to live and breathe across every customer touchpoint.

3 : Activate

Crafting beautifully effective advertising & marketing communications.

Big insight-driven ideas that bring your brand to life in : digital : print : TV : retail : promotional : experiential : social.

Rigorously planned and reported via our ROI planning tools.

Other teams we’ve enjoyed working with: